About

UXM | JOHANNESBURG | MARCH 30, 2012

Hear from the creators of today’s most successful user experience transformations. These UX masters will break down their winning methodologies and unparalleled knowledge by industry, technique and solution. This exclusive opportunity to collaborate with UX community pioneers and global practitioners and will provide exposure to a wide range of global experts and top level UX directors, sharing industry best practise, recent developments and case studies from across the globe.

The speaker schedule is now available!

The UX Masterclass will tackle challenges confronting businesses in creating successful digital products that customers consume, want and need, investigating the role of user experience in a product’s lifecycle and how to utilise UX services and measure return on investment.

Presentations will tap into trending topics in the mobile and web environment, service design and the latest research techniques that unveil how customers behave. The conference will offer an opportunity to share and debate practices and trends within interactive workshops, round-tables and presentations.

Who should attend?
The UX Masterclass will enlighten those who seek to deliver unmatched user experiences to their customers: South African marketers, product developers, owners, managers, user experience professionals and interaction designers.

More Information:
Mantaray is a user experience research and design firm based in Johannesburg. Together with the UXalliance, Mantaray invites leading global researchers and industry experts to join forces and share today’s most successful customer experience transformations at the fifth bi-annual UX Masterclass on March 30, at The Hyatt Regency, Johannesburg

Friday, March 30, 2012
7:30am-5pm (Breakfast and Lunch included)
5-7pm Cocktail Hour (included)

Costs:
Per delegate: R3000
Group discount (3+): R2500

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Our book:
Handbook of Global User Research (2009)

• 53 user experience professionals, 21 countries represented, 250+ global research projects conducted.

• 1 book combining expert knowledge and experience for conducting international user research projects.

The Handbook of Global User Research, a united academic effort from the members of the User Experience Alliance (UXalliance) and other user experience experts from around the world, provides an abundance of perspectives and insights drawn from unique cultural experiences. With the goal of producing a resource relevant to practitioners worldwide, this book provides first-hand knowledge into logistical and planning issues you may encounter when working across countries.  Buy or win your copy at the UXMasterclass or on Amazon.com.

Who is the UXalliance?

The UXalliance is the global leader in user experience and user research. In 2005, the leading user experience companies from France, Germany, Spain, UK and USA met in Barcelona with a single common goal in mind: how to provide effective international user experience services to their clients. Having worked together on international projects for many years, they recognized that they were ideally placed to lead international user experience research. Thus, the User Experience Alliance (UXalliance) was born.

Today 24 leading user experience firms in Europe, Asia, Americas, and Oceania take part in the UXalliance. This network reaches major markets all over the world and offers international user experience research for global companies. Since the foundation in 2005, UXalliance has completed 300+ global projects and tested over 15,000 participants.