Gavin Lew (User Centric- USA)

Advanced User Experience Techniques – what they don’t teach you in class
Three case studies on UX techniques and methodologies that will inspire, amaze, and possibly strike fear. But, through it all, lessons learned from the field and fundamentals of UX research will be presented. The goal is to depart with practical perspectives with sufficient rigor to guide a course towards a customer aware corporate strategy.
More about Gavin
As one of User Centric’s founders, Gavin has been instrumental in shaping User Centric as the premier firm in the US user experience market. Gavin’s 15+ years of experience in corporate and academic environments have given him a strong foundation in user-centered design and evaluation. In addition to managing the company, he holds particular interest in mobile technology, healthcare, and global research projects. Prior to co-founding User Centric, Gavin was president of a funded Internet start-up, principal at a web development company, a member of Ameritech’s Human Factors group, and Director at another user experience research consulting firm. He is a frequent presenter at national and international conferences and the lead inventor on several patents. Gavin is also an adjunct faculty member at DePaul University in user experience research with the College of Computing and Digital Media.





