Emilio Sosa Estrada
Director | Bold Insight | France
Emilio Sosa Estrada is the Strategy Leader at Usaria and a specialist in Futures Design holding a Master in Design Studies. With a strong background in academia, he has conducted research regarding accessibility and creative economies for the Public Innovation Lab at UC Chile, the Government of Nuevo León, and the British Council.
His work has been published in various academic forums across Spain, the United States, and Argentina. As an entrepreneur, Emilio founded Central en Línea and Korvi Labs. His work as a Futures Designer has been exhibited in museums, and he has delivered lectures and classes at universities in Mexico, Panama, and China regarding foresight, design in business environments and research.
How to Connect with Your Local Futures: A Case Study of Mexican Health Services
Join us for two unforgettable days of design inspiration, innovation, and interaction at UX Masterclass 2025
Emilio Sosa Estrada
Strategy Lead | Usaria | Mexico
Emilio Sosa Estrada is the Strategy Leader at Usaria and a specialist in Futures Design holding a Master in Design Studies. With a strong background in academia, he has conducted research regarding accessibility and creative economies for the Public Innovation Lab at UC Chile, the Government of Nuevo León, and the British Council.
His work has been published in various academic forums across Spain, the United States, and Argentina. As an entrepreneur, Emilio founded Central en Línea and Korvi Labs. His work as a Futures Designer has been exhibited in museums, and he has delivered lectures and classes at universities in Mexico, Panama, and China regarding foresight, design in business environments and research.
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Talk
Global qualitative studies traditionally end in fragmented reports that lose relevance within months. When AI is brought in to speed things up, it often makes the problem worse by generalizing and erasing the subtle regional differences. This talk introduces a blueprint for a different approach. Drawing on a recent multi-country study conducted within UXalliance’s AI-powered platform, Kinmat, Emilio will show how a single body of localized fieldwork across 12 countries can stay comparable and actionable over time.
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The future is contaminated with generic images where everything is global, hype-technological and chaotic. Emilio and Andrea will present a way to challenge those visions, harnessing local knowledge to explore hyper contextual future visions. Using a participatory foresight methodology, different stakeholders in the health ecosystem will participate to create visions of the plausible futures of health services in Mexico.
You'll get the basics of strategic foresight methodology and its potential applications on strategic design.
Emilio and Andrea will provide a scoop on how future studies are impacting the industry and the opportunities it can bring to the design practice.
Strategy Lead
Emilio Sosa Estrada is the Strategy Leader at Usaria and a specialist in Futures Design holding a Master in Design Studies. With a strong background in academia, he has conducted research regarding accessibility and creative economies for the Public Innovation Lab at UC Chile, the Government of Nuevo León, and the British Council.
His work has been published in various academic forums across Spain, the United States, and Argentina. As an entrepreneur, Emilio founded Central en Línea and Korvi Labs. His work as a Futures Designer has been exhibited in museums, and he has delivered lectures and classes at universities in Mexico, Panama, and China regarding foresight, design in business environments and research.
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EVENTS
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