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Solange Ferreira

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Director | Bold Insight | France

Solange Ferreira is a Product Manager at SIBS. She holds an engineering degree in Information Technology from Instituto Superior Técnico, and brings more than 27 years of experience in technology, spanning consulting, project management and product management.
She began her career as a consultant at Solsuni, then spent over 10 years at Altitude Software, where she progressed from Consultant to Senior Consultant and Project Manager. She went on to spend almost 16 years at OutSystems, where she held roles including Engagement Manager, Services Delivery Center Head, Engineering Product Owner, Manager of Software Engineering and, for nearly 8 years, Principal Product Manager.

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Join us for two unforgettable days of design inspiration, innovation, and interaction at UX Masterclass 2025

Solange Ferreira
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Solange Ferreira

Product Manager | MB WAY (SIBS) | Portugal

Solange Ferreira is a Product Manager at SIBS. She holds an engineering degree in Information Technology from Instituto Superior Técnico, and brings more than 27 years of experience in technology, spanning consulting, project management and product management.
She began her career as a consultant at Solsuni, then spent over 10 years at Altitude Software, where she progressed from Consultant to Senior Consultant and Project Manager. She went on to spend almost 16 years at OutSystems, where she held roles including Engagement Manager, Services Delivery Center Head, Engineering Product Owner, Manager of Software Engineering and, for nearly 8 years, Principal Product Manager.

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Mind the AI Gaps in UX Research: Toward Deeper Insight Beyond the Hype

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Talk

How can a digital product scale fast, reach every customer, and implement new features without losing their trust? MB WAY and Tangível showcase a project developed together, reflecting upon how an 8-year-long partnership has turned design and research into a business tool: 30+ focused studies, faster and cheaper decisions, features validated (or dropped) before they were built, and the guarantee of a consistent experience across the MB WAY app and 14 Portuguese banking apps. A talk for leaders who want research to drive decisions, not decorate them.

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(coming soon)

Product Manager

Solange Ferreira is a Product Manager at SIBS. She holds an engineering degree in Information Technology from Instituto Superior Técnico, and brings more than 27 years of experience in technology, spanning consulting, project management and product management.
She began her career as a consultant at Solsuni, then spent over 10 years at Altitude Software, where she progressed from Consultant to Senior Consultant and Project Manager. She went on to spend almost 16 years at OutSystems, where she held roles including Engagement Manager, Services Delivery Center Head, Engineering Product Owner, Manager of Software Engineering and, for nearly 8 years, Principal Product Manager.

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2

DAYS

Get ready for two full days of immersive UX exploration. Whether you're a designer, researcher, or innovator, this event is packed with curated keynotes, deep-dive sessions, and hands-on workshops designed to challenge your thinking and spark new ideas. It’s not just a conference — it’s an experience crafted to elevate your UX mindset.

15

EVENTS

Dive into a diverse lineup of 20+ sessions featuring cutting-edge topics in design, AI, accessibility, service design, and more. From thought-provoking panels to interactive case studies, every session is tailored to bring real-world insights and bold future perspectives. Whether you're looking to learn, share, or be inspired — we’ve got something for you.

20

SPEAKERS

Meet 20+ trailblazers in UX from across the globe — from industry pioneers to emerging voices driving innovation. These speakers bring experience from top companies and real-world projects, delivering stories, strategies, and frameworks that leave a lasting impact. Get ready to learn from the best.

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